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The Gritti Fund in partnership with present THE WORLD’S FIRST #PitchUpInTheSky

Tune in on TikTok on October 17 and witness history as we present to you the most live-streamed start pitch event ever!

Event
Starts In

ABOUT THE EVENT

Pitch Up In The Sky is the first event of its kind in the world, by The Gritti Fund in partnership with TikTok. It’s the ultimate elevator pitch for daring entrepreneurs who can overcome their fears and stay cool under pressure. Aiming to be the most live-streamed start-up pitch event in history, it will enable millions of TikTok viewers around the world to discover who has what it takes to reach the top.

A global panel of expert judges will shortlist finalists from entrepreneurs around the world who submit a 1-minute TikTok pitch. These finalists will then have to keep their wits about them as they give the start-up pitch of a lifetime during their rapid ascent in an aircraft to a breathtaking skydive

MEET THE SPEAKERS

World-famous entrepreneurs and venture capitalists will judge the entries and give exclusive personal interviews throughout the event about the challenges they’ve faced on the road to success.

MARCEL MUENSTER

Founder of The Gritti Fund


A graduate of Johns Hopkins he’s worked around the globe as an entrepreneur, public health professional

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Noor Sweid

Forbes Top 50 Women in Tech Capitalist in MENA


Noor Sweid is the founder of Global Ventures, a UAE-based, growth-stage venture capital firm.

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Lars Rasmussen

Inventor of Google Maps


Co-founder and CTO of Weav Music in NYC. He holds a PhD in theoretical computer science was most recently a director of engineering for Facebook.

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Bill Tai

First investor in Zoom


A Venture Capitalist, Educator and Athlete. He is Founding Chairman Treasure Data, & a seed investor in Canva, Wish & Zoom Video.

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ROBERTO CROCI

Regional MD of Microsoft for Startups


Regional Managing Director Microsoft, keen on helping startups create and achieve tech goals in the Middle East.

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Mitch Lowe

Founding Executive at Netflix


A top business and entertainment keynote speaker, former President and COO of Redbox, and founding senior executive of Netflix

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AGENDA

09

SEPTEMBER

CALL FOR APPLICATIONS

Start-up founders can apply and upload their TikTok pitch

28

SEPTEMBER

Application Deadline

All applications and TikTok videos must be submitted by this extended deadline

21

SEP


25

SEP

LIVE WEEK

Live each day at 5pm GMT/UTC (9pm Dubai / 6pm London / 1pm EST / 10am PST). Learn from the failures of our judges, how they overcame their fear, and how they convinced people to help them achieve their dreams. The live-interviews will be hosted by Marcel Muenster, founder of The Gritti Fund.

21 SEPTEMBER

Roberto Croci

Regional MD of Microsoft for Startups

22 SEPTEMBER

Noor Sweid

Forbes Top 50 Women in Tech

23 SEPTEMBER

Bill Tai

First investor in Zoom

24 SEPTEMBER

Lars Rasmussen

Inventor of Google Maps

25 SEPTEMBER

Mitch Lowe

Co-founding Executive of Netflix

03

OCTOBER

Finalist selection

10 selected semi-finalists competing for the 3 places in the final

17

OCTOBER

Grand Finale

Global live-stream of the finals including the #PitchUpInTheSky

HOW TO APPLY?

01

Make sure you have or create your personal TikTok account

02

Upload a 1-minute start-up pitch video to TikTok tagged with #PitchUpInTheSky, #OvercomeYourFear and #BeConvincing. The video MUST contain a text-box with the name of your startup.

03

Complete the #PitchUpInTheSky application form, where you must include your TikTok @handle and weblink to your video (in TikTok: share --> copy link)

04

Pack your bags and prepare for your chance to face your fears

If you think you have what it takes to #PitchUpInTheSky

APPLY NOW

APPLICATION CRITERIA

  • Pre-seed or seed stage
  • With a working demo to show your service or product
  • Raised less than $500k in funding
  • From the Middle East and Africa
  • In areas of healthcare, education, artificial intelligence, media & entertainment, and transportation

PRIZES

10 Semi-Finalists

  • Access to Lark Suite
  • Global Media Exposure

3 Finalists

All of the previous, plus

TikTok

  • Access to Lark Suite Pro version 1-year consulting from world-class
  • Contacts into TikTok Europe
  • Weekly personal mentoring

  • Microsoft for Startups

  • Equivalent of $5,000 worth of mentorship/advisory sessions
  • Social media/marketing amplification on Microsoft for Startups channels
  • Interview/video story focused on the founders
  • 1h architecture review session with our CTO-in-Residence
  • 1h consultation Session for publishing their solution on Microsoft Marketplace

Winner

All of the previous, plus

Once in a lifetime opportunity (but also hard requirement) to skydive in Dubai

The Gritti Fund

  • $10,000 investment by the Gritti Fund
  • 1-year mentorship from The Gritti Fund

  • Microsoft for Startups

  • Up to $120k worth of Azure credits for to migrate and build on Azure

EVENT LOCATION

The spectacular event finale will be held at SkyDive Dubai

START ON THE GROUND AND FINISH IN THE SKY

SPONSORED & SUPPORTED BY

CORPORATE PARTNERS

MEDIA PARTNERS